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Innovative Change of Address Mailers

To notify contacts that a leading law firm had moved to a new headquarters in Atlanta, Standard Press produced a unique change of address mailer.

The mailer had a building on the front and a die cut design with an insert that contained the old and new addresses. The mailer originally displayed the old or current address in the die cut. When recipients pulled the “We’re On The Move” tab down, they saw the new address.

The change of address cards were printed offset, die cut and then assembled by hand.

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